{"id":5403,"date":"2017-05-25T14:29:10","date_gmt":"2017-05-25T14:29:10","guid":{"rendered":"https:\/\/www.bigbuy.eu\/blog\/kompletni-informace-o-dropshippingu-s-amazonem\/"},"modified":"2017-11-14T12:46:39","modified_gmt":"2017-11-14T12:46:39","slug":"kompletni-informace-o-dropshippingu-s-amazonem","status":"publish","type":"post","link":"https:\/\/www.bigbuy.eu\/blog\/cs\/kompletni-informace-o-dropshippingu-s-amazonem\/","title":{"rendered":"Kompletn\u00ed informace o dropshippingu s Amazonem"},"content":{"rendered":"

Prodej produkt\u016f na Amazon ve spolupr\u00e1ci s dropshippingov\u00fdmi dodavateli m\u016f\u017ee b\u00fdt skv\u011bl\u00fdm \u0159e\u0161en\u00edm pro ka\u017ed\u00e9ho, kdo chce vyd\u011bl\u00e1vat na internetu. Americk\u00fd gigant se stal jedn\u00edm z\u00a0nejlep\u0161\u00edch celosv\u011btov\u00fdch prodejn\u00edch port\u00e1l\u016f a vzhledem k\u00a0objemu zbo\u017e\u00ed, kter\u00e9 p\u0159es n\u011bj proud\u00ed ka\u017ed\u00fd den, je mo\u017enost prodeje produkt\u016f na jeho str\u00e1nk\u00e1ch p\u0159edm\u011btem tvrd\u00fdch konkuren\u010dn\u00edch boj\u016f. Pokud v\u00e1s tato tematika zaj\u00edm\u00e1 a chcete se dozv\u011bd\u011bt, jak se zapojit do dropshippingu na Amazonu, pokra\u010dujte ve \u010dten\u00ed. Je to jednodu\u0161\u0161\u00ed, ne\u017e si mysl\u00edte. V tomto p\u0159\u00edsp\u011bvku v\u00e1m uk\u00e1\u017eeme, jak na to.<\/p>\n

 <\/p>\n

V\u00fdhody prodeje na Amazonu<\/strong><\/h2>\n

Na za\u010d\u00e1tek bychom mohli zm\u00ednit hlavn\u00ed p\u0159ednosti, kter\u00e9 Amazon oproti ostatn\u00edm podobn\u00fdm port\u00e1l\u016fm (nap\u0159. eBay) m\u00e1 a v jak\u00fdch p\u0159\u00edpadech je vhodn\u00e9 ho up\u0159ednostnit p\u0159ed ostatn\u00edmi prodejn\u00edmi kan\u00e1ly. Amazon toti\u017e nab\u00edz\u00ed perfektn\u00ed pom\u011br mezi objemem obchod\u016f a po\u010dtem prodejc\u016f. eBay je proti Amazonu obrovsk\u00fd co do velikosti, ale konkurence je naprosto nesmlouvav\u00e1, a to zejm\u00e9na pro ty prodejce, kte\u0159\u00ed za\u010d\u00ednaj\u00ed a nemaj\u00ed dostatek prost\u0159edk\u016f. Dal\u0161\u00ed v\u00fdhodou Amazonu je vy\u0161\u0161\u00ed pr\u016fm\u011brn\u00e1 cena za produkt, co\u017e tedy znamen\u00e1 i v\u011bt\u0161\u00ed kupn\u00ed s\u00edlu jeho z\u00e1kazn\u00edk\u016f.<\/p>\n

Stru\u010dn\u011b a jasn\u011b: Amazon je ar\u00e9na, v\u00a0n\u00ed\u017e se i dropshippingov\u00fd za\u010d\u00e1te\u010dn\u00edk m\u016f\u017eete m\u011b\u0159it s velk\u00fdmi obchody. Jak tedy na dropshipping na Amazonu? V kr\u00e1tk\u00e9m pr\u016fvodci n\u00ed\u017ee v\u00e1m vysv\u011btl\u00edme, co v\u0161echno je t\u0159eba ud\u011blat, abyste sv\u00e9 v\u00fdrobky mohli na tomto port\u00e1lu prod\u00e1vat.<\/p>\n

 <\/p>\n

Pr\u016fvodce prodejem na Amazonu<\/strong><\/h2>\n

 <\/p>\n

1.\u00a0<\/strong>Registrace na Amazonu a v\u00fdb\u011br pl\u00e1nu<\/h3>\n

Prvn\u00ed v\u011bc, kterou mus\u00edte ud\u011blat, je vyplnit registra\u010dn\u00ed formul\u00e1\u0159. Ten se od b\u011b\u017en\u00fdch registra\u010dn\u00edch formalit jin\u00fdch platforem p\u0159\u00edli\u0161 neli\u0161\u00ed. Prakticky jedin\u00fdm rozd\u00edlem je, \u017ee p\u0159i registraci je nutn\u00e9 vybrat pl\u00e1n. V sou\u010dasn\u00e9 dob\u011b existuj\u00ed dva r\u016fzn\u00e9 druhy:<\/p>\n

    \n
  • B\u011b\u017en\u00fd prodejce: Tento pl\u00e1n je zdarma. Budete m\u00edt mo\u017enost prod\u00e1vat omezen\u00fd po\u010det kus\u016f a bude v\u00e1m \u00fa\u010dtov\u00e1na pouze fixn\u00ed sazba za polo\u017eku (0,75\u00a0\u20ac) a \u0159ada dal\u0161\u00edch poplatk\u016f v z\u00e1vislosti na kategorii produktu a c\u00edlov\u00e9 destinaci zbo\u017e\u00ed. Podle Amazonu je tento pl\u00e1n ur\u010den u\u017eivatel\u016fm, kte\u0159\u00ed nemaj\u00ed v \u00famyslu prod\u00e1vat v\u00edce ne\u017e 35 nebo 40 v\u00fdrobk\u016f m\u011bs\u00ed\u010dn\u011b. Pokud toho o dropshippingu na Amazonu moc nev\u00edte a v\u00a0tomto oboru za\u010d\u00edn\u00e1te, je to pro v\u00e1s nejlep\u0161\u00ed volba.<\/li>\n
  • Profesion\u00e1ln\u00ed prodejce: U tohoto pl\u00e1nu ka\u017ed\u00fd m\u011bs\u00edc zaplat\u00edte 39 \u20ac + DPH. Zahrnuje ale slu\u017ebu Amazon Logistics, umo\u017e\u0148uje vyu\u017e\u00edvat distribuci a z\u00e1kaznick\u00fd servis spole\u010dnosti a neexistuj\u00ed v\u00a0n\u011bm \u017e\u00e1dn\u00e1 omezen\u00ed t\u00fdkaj\u00edc\u00ed se po\u010dtu prodan\u00fdch polo\u017eek. M\u00e1 i mnoho dal\u0161\u00edch v\u00fdhod, nap\u0159\u00edklad n\u00e1stroje pro generov\u00e1n\u00ed p\u0159ehled\u016f s\u00a0u\u017eite\u010dn\u00fdmi \u00fadaji, s\u00a0jejich\u017e pomoc\u00ed m\u016f\u017eete optimalizovat spr\u00e1vu sv\u00e9ho invent\u00e1\u0159e nebo prod\u00e1vat jedn\u00edm kliknut\u00edm. Amazon v\u0161ak v\u00a0r\u00e1mci tohoto pl\u00e1nu vyb\u00edr\u00e1 n\u011bkter\u00e9 dal\u0161\u00ed poplatky a provize z ka\u017ed\u00e9ho prodeje.<\/li>\n<\/ul>\n

     <\/p>\n

    2.<\/strong>Nahr\u00e1n\u00ed invent\u00e1\u0159e a zve\u0159ejn\u011bn\u00ed produkt\u016f<\/h3>\n

    Dal\u0161\u00edm krokem bude nahr\u00e1n\u00ed produkt\u016f, kter\u00e9 chcete na internetov\u00fdch str\u00e1nk\u00e1ch Amazonu prod\u00e1vat. Sta\u010d\u00ed produkt vybrat a propojit ho s\u00a0jeho str\u00e1nkou nebo ho vytvo\u0159it od nuly, pokud se jedn\u00e1 o n\u011bjakou novinku v nab\u00eddce. M\u00e1te-li \u00fa\u010det pro profesion\u00e1ln\u00ed prodejce, budete moci nahr\u00e1t soubory hromadn\u011b na str\u00e1nky Amazonu v It\u00e1lii, \u0160pan\u011blsku, Francii, N\u011bmecku a Velk\u00e9 Brit\u00e1nii. U tohoto typu \u00fa\u010dtu je t\u0159eba tak\u00e9 uv\u00e9st, zda chcete vyu\u017e\u00edvat slu\u017eby Amazon Logistics. Pokud spolupracujete s BigBuy, slu\u017ebu Amazon Logistics nepot\u0159ebujete. BigBuy se o zas\u00edl\u00e1n\u00ed dod\u00e1vek va\u0161im z\u00e1kazn\u00edk\u016fm postar\u00e1.<\/p>\n

    P\u0159i zve\u0159ej\u0148ov\u00e1n\u00ed produkt\u016f je kl\u00ed\u010dov\u00fdm faktorem pr\u00e1ce s popisy. Neduplikujte popisy produkt\u016f! To je velk\u00e1 chyba. Pokud m\u00e1te origin\u00e1ln\u00ed fotografie, snadn\u011bji z\u00e1kazn\u00edka p\u0159esv\u011bd\u010d\u00edte, \u017ee si m\u00e1 v\u00e1\u0161 produkt koupit.<\/p>\n

     <\/p>\n

    3. <\/strong>U\u017eivatel\u00e9 Amazonu hledaj\u00ed a kupuj\u00ed va\u0161e produkty<\/h3>\n

    Jak bylo uvedeno v\u00fd\u0161e, jednou z v\u00fdhod prodeje v tomto typu internetov\u00e9ho obchodu je velk\u00fd objem n\u00e1v\u0161t\u011bvn\u00edk\u016f a u\u017eivatel\u016f, kte\u0159\u00ed ho nav\u0161t\u011bvuj\u00ed po cel\u00fd den. Nemus\u00edte se starat o marketingov\u00e9 akce, l\u00e1kat n\u00e1v\u0161t\u011bvn\u00edky do va\u0161eho e-shopu ani se sna\u017eit zlep\u0161it svou pozici. Pot\u0159ebuje jen zvolit kvalitn\u00ed produkt za p\u0159im\u011b\u0159enou cenu, kter\u00fd v\u00a0kupuj\u00edc\u00edch probud\u00ed d\u016fv\u011bru. To je jeden z hlavn\u00edch faktor\u016f, kter\u00e9 z\u00e1kazn\u00edci p\u0159i n\u00e1kupu zva\u017euj\u00ed.<\/p>\n

     <\/p>\n

    4.<\/strong>Odesl\u00e1n\u00ed objedn\u00e1vky<\/h3>\n

    Jakmile z\u00e1kazn\u00edk dokon\u010d\u00ed n\u00e1kup, budete na to upozorn\u011bni a mus\u00edte mu zaslat zbo\u017e\u00ed. Vzhledem k\u00a0tomu, \u017ee se bav\u00edme o dropshippingu, dodavatel zas\u00edl\u00e1 zbo\u017e\u00ed p\u0159\u00edmo z\u00e1kazn\u00edkovi neozna\u010den\u00e9.<\/p>\n

     <\/p>\n

    5.\u00a0<\/strong>Z\u00e1kazn\u00edk obdr\u017e\u00ed sv\u016fj n\u00e1kup<\/h3>\n

    Jakmile z\u00e1kazn\u00edk obdr\u017e\u00ed n\u00e1kup, Amazon v\u00e1m ode\u010dte poplatky podle r\u016fzn\u00fdch sazeb pro ka\u017ed\u00fd produkt a pak zaplat\u00ed p\u0159\u00edslu\u0161nou \u010d\u00e1stku na \u00fa\u010det, kter\u00fd jste zadali p\u0159i registraci.<\/p>\n

     <\/p>\n

    Kl\u00ed\u010dem k \u00fasp\u011bchu je naj\u00edt dobr\u00e9ho dropshippingov\u00e9ho dodavatele<\/strong><\/h2>\n

    Jak jsme si uk\u00e1zali v tomto \u010dl\u00e1nku, na Amazonu m\u016f\u017ee sv\u00e9 produkty prezentovat a prod\u00e1vat ka\u017ed\u00fd. Nau\u010dit se z\u00e1konitostem dropshippingu na Amazonu je velmi snadn\u00e9. Kl\u00ed\u010dov\u00fdm faktorem \u00fasp\u011b\u0161n\u00e9ho podnik\u00e1n\u00ed na t\u00e9to b\u00e1zi je dobr\u00fd dropshippingov\u00fd dodavatel, kter\u00fd nab\u00edz\u00ed kvalitn\u00ed slu\u017eby, a to zejm\u00e9na v\u00a0t\u011bchto t\u0159ech oblastech:<\/p>\n

      \n
    1. Mus\u00ed m\u00edt atraktivn\u00ed produkty. Chceme-li n\u011bco prodat, mus\u00ed to stimulovat nebo uspokojit pot\u0159eby z\u00e1kazn\u00edka. Proto budete muset prozkoumat, kter\u00e9 produkty se prod\u00e1vaj\u00ed v\u00edce a kter\u00e9 m\u00e9n\u011b.<\/li>\n
    2. Mus\u00ed v\u00e1m nab\u00eddnout konkurenceschopnou cenu, abyste k\u00a0n\u00ed mohli p\u0159idat dostate\u010dnou mar\u017ei a s\u00a0v\u00fdslednou cenou pak na trhu konkurovat. Nezapome\u0148te, \u017ee kvalitn\u00ed produkty jsou v\u00e1m k\u00a0ni\u010demu, pokud je jejich cena mnohem vy\u0161\u0161\u00ed, ne\u017e jsou spot\u0159ebitel\u00e9 ochotni zaplatit.<\/li>\n
    3. Mus\u00ed m\u00edt k\u00a0dispozici rychl\u00fd a efektivn\u00ed syst\u00e9m dod\u00e1vek. Efektivn\u00ed a rychl\u00e9 dod\u00e1n\u00ed je vedle ceny jedn\u00edm z\u00a0nejd\u016fle\u017eit\u011bj\u0161\u00edch faktor\u016f p\u0159i n\u00e1kupu online. M\u016f\u017eete m\u00edt dobr\u00fd produkt za dobrou cenu, ale pokud jeho dod\u00e1n\u00ed z\u00e1kazn\u00edkovi bude trvat dlouho, m\u016f\u017ee to vy\u00fastit a\u017e ve v\u00fdrazn\u00e9 sn\u00ed\u017een\u00ed objemu prodeje. Je velmi d\u016fle\u017eit\u00e9, abyste se ujistili, \u017ee z\u00e1silky jsou ozna\u010deny zna\u010dkou va\u0161\u00ed firmy nebo zasl\u00e1ny v neozna\u010den\u00e9m balen\u00ed.<\/li>\n<\/ol>\n

       <\/p>\n

      Mo\u017en\u00e1 jste si ji\u017e uv\u011bdomili, \u017ee spolehliv\u00fd dodavatel, kter\u00fd vyhov\u00ed va\u0161im pot\u0159eb\u00e1m, je pro \u00fasp\u011b\u0161n\u00e9 dropshippingov\u00e9 obchodov\u00e1n\u00ed na Amazonu \u017eivotn\u011b d\u016fle\u017eit\u00fd. Tato platforma m\u00e1 vlastn\u00ed z\u00e1kaznick\u00fd servis, obrovsk\u00fd objem n\u00e1v\u0161t\u011bvn\u00edk\u016f a dobrou pov\u011bst a v\u0161ichni prodejci t\u011bchto faktor\u016f vyu\u017e\u00edvaj\u00ed ve sv\u016fj prosp\u011bch, tak\u017ee jedinou konkuren\u010dn\u00ed v\u00fdhodou se st\u00e1v\u00e1 produkt samotn\u00fd. Je proto velmi d\u016fle\u017eit\u00e9 naj\u00edt dropshippingov\u00e9ho dodavatele, kter\u00fd m\u00e1 odzkou\u0161en\u00fd syst\u00e9m dod\u00e1vek a umo\u017en\u00ed v\u00e1m pln\u011b uspokojit pot\u0159eby va\u0161ich potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f atraktivn\u00edmi produkty za dobrou cenu.<\/p>\n

      Spole\u010dnost BigBuy spolupracuje s mnoha firmami, kter\u00e9 na Amazonu prod\u00e1vaj\u00ed\u00a0sv\u00e9 produkty prost\u0159ednictv\u00edm dropshippingu. Pokud hled\u00e1te dropshippingov\u00e9ho dodavatele pro prodej na port\u00e1lech typu Amazon nebo eBay, obra\u0165te se na n\u00e1s. O tomto prodejn\u00edm modelu, kter\u00fd se vyzna\u010duje t\u00edm, \u017ee nemus\u00edte skladovat zbo\u017e\u00ed, kter\u00e9 prod\u00e1v\u00e1te, v\u00e1m r\u00e1di pov\u00edme v\u00edce.<\/p>\n","protected":false},"excerpt":{"rendered":"

      Prodej produkt\u016f na Amazon ve spolupr\u00e1ci s dropshippingov\u00fdmi dodavateli m\u016f\u017ee b\u00fdt skv\u011bl\u00fdm \u0159e\u0161en\u00edm pro ka\u017ed\u00e9ho, kdo chce vyd\u011bl\u00e1vat na internetu. Americk\u00fd gigant se stal jedn\u00edm z\u00a0nejlep\u0161\u00edch celosv\u011btov\u00fdch prodejn\u00edch port\u00e1l\u016f a vzhledem k\u00a0objemu zbo\u017e\u00ed, kter\u00e9 p\u0159es n\u011bj proud\u00ed ka\u017ed\u00fd den, je mo\u017enost prodeje produkt\u016f na jeho str\u00e1nk\u00e1ch p\u0159edm\u011btem tvrd\u00fdch konkuren\u010dn\u00edch boj\u016f. Pokud v\u00e1s tato tematika zaj\u00edm\u00e1…<\/p>\n","protected":false},"author":3,"featured_media":2615,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[443],"tags":[],"acf":[],"featured_media_src_url":"https:\/\/www.bigbuy.eu\/blog\/wp-content\/uploads\/2017\/03\/dropshipping-amazon-1024x512.jpg","_links":{"self":[{"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/posts\/5403"}],"collection":[{"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/comments?post=5403"}],"version-history":[{"count":0,"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/posts\/5403\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/media\/2615"}],"wp:attachment":[{"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/media?parent=5403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/categories?post=5403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/cs\/wp-json\/wp\/v2\/tags?post=5403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}