{"id":5219,"date":"2017-05-25T10:46:04","date_gmt":"2017-05-25T10:46:04","guid":{"rendered":"https:\/\/www.bigbuy.eu\/blog\/tipy-na-optimalizaciu-profilu-na-google-plus-pre-e-shopy\/"},"modified":"2017-09-22T12:43:32","modified_gmt":"2017-09-22T12:43:32","slug":"tipy-na-optimalizaciu-profilu-na-google-plus-pre-e-shopy","status":"publish","type":"post","link":"https:\/\/www.bigbuy.eu\/blog\/sk\/tipy-na-optimalizaciu-profilu-na-google-plus-pre-e-shopy\/","title":{"rendered":"Tipy na optimaliz\u00e1ciu profilu na Google Plus pre e-shopy"},"content":{"rendered":"<p>Pod\u013ea n\u00e1zvu si m\u00f4\u017eeme \u013eahko odvodi\u0165, \u017ee Google Plus je soci\u00e1lna sie\u0165 spolo\u010dnosti Google. Jej pou\u017e\u00edvanie s\u00edce nie je medzi be\u017en\u00fdmi u\u017e\u00edvate\u013emi ani firmami moc roz\u0161\u00edren\u00e9, ale vzh\u013eadom k tomu, \u017ee t\u00e1to sie\u0165 patr\u00ed jednej z najv\u00e4\u010d\u0161\u00edch firiem na svete, mali by sme ju rozhodne pozorne sledova\u0165 a sk\u00fasi\u0165 z nej nie\u010do vy\u0165a\u017ei\u0165.<br \/>\n<!--more--> V tomto pr\u00edspevku sa budeme zaobera\u0165 s\u00favisiacimi z\u00e1kladn\u00fdmi pojmami a porad\u00edme v\u00e1m, ako z profilu na Google Plus vy\u0165a\u017ei\u0165 maximum.<\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"ako-si-vytvorit-profil-google-plus\"><strong>Ako si vytvori\u0165 profil Google Plus?<\/strong><\/h3>\n<p>Prv\u00fdm krokom je registr\u00e1cia. Predpoklad\u00e1me, \u017ee ke\u010f ste pri\u0161li na tento blog, vlastn\u00edte nejak\u00fd e-shop. Preto v\u00e1m teraz podrobne vysvetl\u00edme, ako si na Google Plus vytvori\u0165 firemn\u00fd \u00fa\u010det.<br \/>\nGoogle rozli\u0161uje osobn\u00e9 a firemn\u00e9 profily. Pri vytvoren\u00ed firemn\u00e9ho profilu budete musie\u0165 prejs\u0165 na str\u00e1nku Moja firma na Googli a klikn\u00fa\u0165 na Za\u010da\u0165 teraz. Budete ma\u0165 mo\u017enos\u0165 sa prihl\u00e1si\u0165 pomocou e-mailovej adresy Google (Gmail) alebo e-mailovej adresy firmy, ktor\u00e1 je s \u00fa\u010dtom Google prepojen\u00e1.<\/p>\n<p>\u010eal\u0161\u00edm krokom bude vybra\u0165 jednu z troch dostupn\u00fdch mo\u017enost\u00ed pre registr\u00e1ciu va\u0161ej firmy:<\/p>\n<ul>\n<li><strong>Kamenn\u00e1 predaj\u0148a<\/strong>: Ide\u00e1lna mo\u017enos\u0165, ak je va\u0161a firma fyzicky pr\u00edtomn\u00e1 na ur\u010ditom mieste, obchod, re\u0161taur\u00e1cia, hotel&#8230;<\/li>\n<li><strong>Slu\u017eby<\/strong>: T\u00e1to vo\u013eba je ur\u010den\u00e1 pre firmy pon\u00fakaj\u00face slu\u017eby pre firmy aj jednotlivcov.<\/li>\n<li><strong>Zna\u010dka<\/strong>: T\u00e1to mo\u017enos\u0165 je ide\u00e1lna, ak nem\u00e1te kamenn\u00fa predaj\u0148u alebo adresu, ale m\u00e1te webov\u00e9 str\u00e1nky, kde je mo\u017en\u00e9 v\u0161etky va\u0161e produkty n\u00e1js\u0165.<\/li>\n<\/ul>\n<p>Je potrebn\u00e9 zvoli\u0165 mo\u017enos\u0165, ktor\u00e1 najlep\u0161ie zodpoved\u00e1 druhu va\u0161ej firmy. Ak nem\u00e1te kamenn\u00fd obchod alebo nechcete zverejni\u0165 adresu s\u00eddla firmy, odpor\u00fa\u010dame tretiu mo\u017enos\u0165.<\/p>\n<p>A je to! Vytvorili ste si profil na Google Plus alebo v slu\u017ebe Moja firma na Googli. Teraz sa pozrieme na to, ako z nich vy\u0165a\u017ei\u0165 maximum.<\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"ako-z-profilu-na-google-plus-ci-v-sluzbe-moja-firma-na-googli-vytazit-maximum\"><strong>Ako z profilu na Google Plus \u010di v slu\u017ebe Moja firma na Googli vy\u0165a\u017ei\u0165 maximum<\/strong><\/h3>\n<p>Ako sme u\u017e uviedli, medzi be\u017en\u00fdm pou\u017e\u00edvan\u00edm profilu na Google Plus a jeho vyu\u017e\u00edvan\u00edm na maximum je ve\u013ek\u00fd rozdiel. V\u00fdznamn\u00fa \u00falohu ale hraj\u00fa mali\u010dkosti:<\/p>\n<ul>\n<li><strong>Zadajte o svojej firme \u010do najviac inform\u00e1ci\u00ed:<\/strong> profil na Google Plus vyplnen\u00fd zo 100 % vy\u0161le jasn\u00fd sign\u00e1l, \u017ee to mysl\u00edte v\u00e1\u017ene. Google toti\u017e podporuje firmy, ktor\u00e9 maj\u00fa v\u0161etky inform\u00e1cie aktu\u00e1lne. Ide napr\u00edklad o kontaktn\u00e9 \u00fadaje, popis, fotografie \u010di ponuku produktov.<\/li>\n<li><strong>Pravidelne aktualizujte uveden\u00e9 inform\u00e1cie a zdie\u013eajte ich s ostatn\u00fdmi:<\/strong> zhroma\u017e\u010fujte v\u0161etky \u0161tatistick\u00e9 \u00fadaje, ktor\u00e9 v\u00e1\u0161 profil na Google Plus udr\u017euj\u00fa pri \u017eivote a zdie\u013eajte ich s ostatn\u00fdmi. M\u00f4\u017eete propagova\u0165 nov\u00e9 produkty, oznamova\u0165 promoakcie pod. \u010cas od \u010dasu m\u00f4\u017eete dokonca zverejni\u0165 inform\u00e1cie z va\u0161ej oblasti podnikania alebo odvetvia.<\/li>\n<li><strong>Nadvia\u017ete kontakt s pou\u017e\u00edvate\u013emi a komunikujte s nimi:<\/strong> ako sme si povedali na za\u010diatku, Google Plus nie je soci\u00e1lna sie\u0165 pre masy, ako je Facebook alebo Twitter, ale je mo\u017en\u00e9, \u017ee z\u00e1kazn\u00edci alebo potenci\u00e1lni z\u00e1kazn\u00edci s vami cez \u0148u navia\u017eu kontakt.<\/li>\n<li><strong>\u010c\u00edtajte si n\u00e1zory:<\/strong> tento praktick\u00fd n\u00e1stroj spolo\u010dnosti Google pracuje s n\u00e1zormi v r\u00e1mci kariet Google Plus. Prostredn\u00edctvom svojho firemn\u00e9ho profilu na ne m\u00f4\u017eete odpoveda\u0165.<\/li>\n<li><strong>Centralizujte svoje \u00fadaje<\/strong>: toto je jedna z ve\u013emi u\u017eito\u010dn\u00fdch funkci\u00ed Google Plus a slu\u017eby Moja firma na Googli. Ak m\u00e1te v\u0161etky svoje produkty Google prepojen\u00e9 s jedn\u00fdm \u00fa\u010dtom na Gmailu, m\u00f4\u017eete meni\u0165 alebo aktualizova\u0165 inform\u00e1cie o svojej firme vo v\u0161etk\u00fdch naraz.<\/li>\n<li><strong>Zv\u00fd\u0161te po\u010det n\u00e1v\u0161tevn\u00edkov (a predajov):<\/strong> ke\u010f si vytvor\u00edte profil na Google Plus alebo slu\u017ebe Moja firma na Googli a budete ho pravidelne aktualizova\u0165, z\u00edskate nov\u00fd kan\u00e1l, z ktor\u00e9ho na v\u00e1\u0161 web bud\u00fa pr\u00fadi\u0165 n\u00e1v\u0161tevn\u00edci, \u010do bude samozrejme ma\u0165 priazniv\u00fd dopad aj na tr\u017eby.<\/li>\n<li><strong>Analyzujte v\u00fdsledky:<\/strong> Google Plus poskytuje \u0161tatistick\u00e9 \u00fadaje pre ka\u017ed\u00fa firmu, ktor\u00e1 m\u00e1 registrovan\u00fd profil. Ke\u010f t\u00fato funkciu budete pou\u017e\u00edva\u0165, \u013eahko zist\u00edte, ako v\u00e1\u0161 internetov\u00fd obchod p\u00f4sob\u00ed na pou\u017e\u00edvate\u013eov a potenci\u00e1lnych z\u00e1kazn\u00edkov.<\/li>\n<\/ul>\n<p>Vybrali sme iba niektor\u00e9 tipy, v\u010faka ktor\u00fdm budete na Google Plus viac vidie\u0165. Existuj\u00fa ale aj \u010fal\u0161ie soci\u00e1lne siete, s ktor\u00fdmi sa d\u00e1 pracova\u0165? \u010eal\u0161ie u\u017eito\u010dn\u00e9 inform\u00e1cie n\u00e1jdete v <a href=\"\/?p=5151\">\u010dl\u00e1nku o soci\u00e1lnych sie\u0165ach pre elektronick\u00e9 obchody<\/a>.<\/p>\n<p>Chcete vytv\u00e1ra\u0165 imid\u017e svojej firmy na Google Plus? Radi v\u00e1m porad\u00edme, ak m\u00e1te nejak\u00e9 \u010fal\u0161ie ot\u00e1zky.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pod\u013ea n\u00e1zvu si m\u00f4\u017eeme \u013eahko odvodi\u0165, \u017ee Google Plus je soci\u00e1lna sie\u0165 spolo\u010dnosti Google. Jej pou\u017e\u00edvanie s\u00edce nie je medzi be\u017en\u00fdmi u\u017e\u00edvate\u013emi ani firmami moc roz\u0161\u00edren\u00e9, ale vzh\u013eadom k tomu, \u017ee t\u00e1to sie\u0165 patr\u00ed jednej z najv\u00e4\u010d\u0161\u00edch firiem na svete, mali by sme ju rozhodne pozorne sledova\u0165 a sk\u00fasi\u0165 z nej nie\u010do vy\u0165a\u017ei\u0165.<\/p>\n","protected":false},"author":3,"featured_media":1642,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[723,471],"tags":[],"acf":[],"featured_media_src_url":"https:\/\/www.bigbuy.eu\/blog\/wp-content\/uploads\/2017\/01\/optimizar-perfil-google-plus.jpg","_links":{"self":[{"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/posts\/5219"}],"collection":[{"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/comments?post=5219"}],"version-history":[{"count":0,"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/posts\/5219\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/media\/1642"}],"wp:attachment":[{"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/media?parent=5219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/categories?post=5219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bigbuy.eu\/blog\/sk\/wp-json\/wp\/v2\/tags?post=5219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}